FREQUENTLY ASKED QUESTIONS
You should ask several questions when hiring a designer. To assist, we answer the questions asked most frequently.
Still have questions? Please contact us.
1: What does quality design cost?
2: What is included in the cost?
3: How can I save money in the design process?
4: I know a cheaper designer, will you beat them?
5: Can you explain the design process?
6: How long do most projects take to finish?
7: How soon can you start on my project?
8: I am unsure of working with a graphic designer.
9: How are the first design concepts delivered?
10: Do I have to sign a contract?
11: What file types will I receive?
12: What project research/sketch work do you do?
13: I'm out-of-state. Can you service my needs?
14: Can you help with printing?
15: What is the quickest way to contact you?
16: What style will be used in my design?
17: How can I pay you?
18: Will my project be showcased in your portfolio?
19: What other designers do you recommend?
20: Do you have any other resources for me?
Q: What does quality design cost?
A: This most important question is one that can’t be answered in a blanket fashion. We will need specific details about the design project. We estimate our quotes to suit individual needs of each different company.
Pricing varies depending on several factors. We must assess the project's collateral needs; which images we will need and how we will use them; how are we going to use the product; how much time it will take to complete the work, among other considerations.
Frequently clients may assume that a logo should cost less than $100. While there may be some sites offering cookie cutter designs for this price, you have to ask yourself, "How many other companies are using this same cookie cutter logo design, with just text and colors swapped out?" Everything starts with your logo; it is the face of your company. $100 is the price of a pair of pants, not a logo.
Q: What is included in the cost?
A: Design costs will include a significant amount of time, spanning over weeks or months, depending on the nature of the job. For a backstage pass, please read our design process. The client receives full ownership or usage rights of the completed artwork, along with a pack of files for use across multiple platforms.
Q: How can I save money in the design process?
A: The best way to save money in the design process is to do more work on the front end. The more we plan in the beginning, the better. Once a designer starts working, it can become costly to make drastic changes later. Think how expensive it would be to hire a contractor to build your house, then have them repour the foundation right after they have painted the walls. Taking the bricks out from the bottom, so to speak, is not cheap.
Also, choosing the right designer will save you money in the long run. If you get the designs right the first time, you will have a product you can use for many years. When you go with lesser experienced designers, you frequently have to redo the work to get it right.
Q: I know a cheaper designer, will you beat them?
A: We will listen to all better deals, as our first priority is customer service. However, it is not guaranteed we can match any found price on any given project. The fact is, one cannot value design as they can other commodities. The price of cotton is the price of cotton, but good design is more complex than that.
There are different levels of quality and expertise, and if you get quoted a very low price for design work, you may want to consider the end product's potential. Are you okay with spending less on your company to get a deal, when you could pay properly to have the job done right?
At Mohawk Creations, we have the expertise to accomplish your goals, and we charge less while working faster than our competitors. We save you money on time while still providing killer work.
Q: Can you explain the design process?
A: We have posted our design process here.
Q: How long do most projects take to finish?
A: We will set some preliminary completion timeframes, such as when initial sketches are to be expected, and how long possible changes may take. Each project is different so we will need to assess each project properly before providing an estimated time. Most projects can last from a few weeks to six months or more.
Q: How soon can you start on my project?
A: We have a strict workflow that ensures total customer satisfaction. To get your project into the queue, we will need the contract signed, along with all the artwork and/or copy (text) to go into the design. Please remember: we have multiple ongoing projects and need to pay close attention to these clients. Once we get started on your project, things start rolling pretty quickly.
Q: I am unsure of working with a graphic designer.
A: We have a good article here: What to expect from your designer.
Q: How are the first design concepts delivered?
A: We send clients PDF files with artwork shown on a number of pages. We typically include two or three versions to choose elements from. Keep these for a couple of days. Sleep on them. Show them to as many people as possible, especially your clients. Once we have decided on a direction, the designing begins in earnest.
Q: Do I have to sign a contract?
A: Yes. We use a standard design contract as offered by the Graphic Artists' Guild. The contract is in place to protect both the designer and the client, should any rare breakdowns occur in the working relationship. The contract is a simple one page document, and the terms may be negotiable, per-client. Download a sample copy here.
Q: What file types will I receive?
A: All final projects are produced in either: Adobe Illustrator (.ai), InDesign (.indd), Photoshop (.psd), Flash (.fla), or HTML/CSS/PHP. Illustrator and InDesign files will be scalable to any size without any loss in image quality.
The client will also receive any other file types necessary (.jpg, .png, .gif, etc.). We also support specific file requests, where possible.
Q: What project research/sketch work do you do?
A: We execute extensive research and sketch work in the initial phases of every job. Any good designer will realize the importance of studying the competition, the target audience, and specific industry trends. Any research findings and/or sketch work is available for collection at an additional cost.
Q: I'm out-of-state. Can you service my needs?
A: No matter your location, we are here to serve you. In this day and age, working remotely can actually be a blessing, as it saves time and creates a more 'automatic' feeling. However, some clients require face time. We can meet on Skype, or if the situation calls for it, in-person.
Q: Can you help with printing?
A: Certainly. We have broad experience working with commercial printers, and enjoy helping our clients save money. One client came to us looking for a cheaper way to showcase their company portfolio. At the time, they were printing bound portfolios from Kinkos for @ $20 each. They did not look very good; they were basically a bunch of pictures on pages in a spiral notebook, covered with a clear cover. We redesigned the whole thing to produce a professionally printed, customizable portfolio. Even with our design costs, each portfolio was cost $1.75 to make. That is a savings of over $18.00 per item!
Q: What is the quickest way to contact you?
A: Our clients receive a special email for contacting us 24/7. We are also available by phone.
Q: What style will be used in my design?
A: A lot of clients are concerned with the 'latest design trends'. We try to stay away from trendy design tricks, instead preferring to pay attention to the clients' customers' needs. At the heart of most of our designs is the timeless Swiss style, and we believe in clean, simple communication to get your point across.
Q: How can I pay you?
A: Most design projects require a 50% downpayment prior to putting the work into our workflow. We are payable by a variety of methods: personal or corporate check, bank transfer, or PayPal. All details are itemized in an initial estimate, and the remaining 50% (+/-) is payable upon completion of the work, before the delivery of any artwork files.
Q: Will my project be showcased in your portfolio?
A: Rights to present designs in our promotional work is reserved to us, but we cannot guarantee all will make it. Certainly, if you feel your project should be included, let us know!
Q: What other designers do you recommend?
A: Certainly. Once we assess specifics about a given project, we can direct clients to a designer we think may be a good match. We have relationships with designers in Miami, Washington, D.C., Los Angeles, Savannah, Hilton Head, and Houston. We are sure to find someone to service your needs.
Q: Do you have any other resources for me?
A: We do. Please refer to our upcoming links section.
If you haven’t already, please view our portfolio.